Transit Package Testing for Cosmetics

Transit Package Testing for Cosmetics Abstract: The cosmetics products should reach the customers in good condition after transit, shelf display and other procedures. Now, the transit packages of cosmetics are mainly corrugated paper boxes, and the main testing indexes are compression strength and stacking testing of plastic boxes. Keywords: transit package, transit package testing, cosmetics transit package testing As fashionable products, cosmetics need exquisite packages and best protection during Transit and shelf-life time. Labthink Instruments Co. Ltd. (www.labthink.cn), the world famous testing instrument and service provider, meets the demands for cosmetics packaging and application, integrates testing items and instruments as follows, so as to contribute to the package quality testing of cosmetics companies and relevant package suppliers. The cosmetics products should reach the customers in good condition after transit, shelf display and other procedures. Now, the transit packages of cosmetics are mainly corrugated paper boxes, and the main testing indexes are compression strength and stacking testing of plastic boxes.

 

1. Compression Strength Testing for Corrugated Paper Boxes: We hereby take Labthink XYD-15K Box Compression Tester for introduction. When testing, place the corrugated box in between the compression plates of XYD-15K Box Compression Tester; and then, set the speed and start the test until the occurrence of box breakage. The pressure is the compression strength in kN. When doing such tests, a preset pressure, normally 220N, is a must before testing.

2. Stacking Tests of Corrugated Boxes: During Transportation, corrugated boxes needs to be stored in the form of stack. The boxes at the bottom endure more pressure than the upper ones. In order to avoid collapse, proper compression strength is needed when stacking. Therefore, stacking testing and maximum compression strength are of great importance. Labthink XYD-15K Box Compression Tester has stack testing function, and can output stacking test result directly. Labthink, the excellent provider of testing instruments and testing services, is devoted to provide most excellent and complete quality control solutions for pharmaceutical, foodstuff, cosmetics, packaging, printing, adhesive, automotive, petrochemistry, environment, biology, new energy, construction, aviation and electronic industries worldwide.

Is Tom Ford’s new cosmetics line just another box for him to tick, or something we can’t live without? The man behind the make-up puts his case to Kathleen Baird-Murray

Luxurious, elegant, rich - these are attributes associated with high end cosmetic products. And much of this perception is achieved by using packaging to create the intended desire in a buyer.

Custom printed box packaging with special finishes and textures for products such as eyeshadows and eyeliners, mascaras, and lipsticks increases perceived value, attracts attention, and drives sales. This is where most cosmetic manufacturers spend their money. Often, the packaging costs more than the product itself!

Creating a quality cosmetic product, you’re already there. Now your packaging needs to convey that message of luxurious elegance. Create this desire and your product will stand out from your competitors.

We specialize in creating unique and attractive cosmetic packaging finishes. Let us help you get there.

What drives a consumer's decision to purchase a particular product? How do they differentiate your eyeshadows, compacts and skin care products from similar products on a retail shelf? It usually starts with the packaging. A consumer is drawn to the colors, look, or maybe the feel of the package. If they picked the product up, the packaging did its job - it grabbed their attention. Now it needs to convince them. Defining the product the way you want consumers to see it is key – the look, feel, benefits, features, and message all focused on one thing: to sell your product.

So, what your custom cosmetic packaging is really selling is perception.

Good product packaging results from carefully crafting a design from the consumer's point of view. A well designed custom printed box has all the design elements needed for a successful product package: visual appeal; crisp, concise text; clear graphics; and the opportunity to define your products image the way you want consumers to perceive it.

Package printing that is creative and unique attracts attention. Find out more about custom packaging design and layout by looking at ourDesign Tips page.

When designing your custom box, don't forget that all our folding cartons are custom die cut boxes, and can be modified with special die cuts to differentiate your product and help it stand out. The design template you receive from us contains the basic box configuration that ensures the folding carton box works as intended. However, one of the ways to make your retail packaging more creative and unique is to introduce custom die cuts into your design. Using customized die cuts to create small cut outs, windows, and panel trims which follow design elements not only accentuates your product, but also introduces a fun and playful look to your retail packaging.

Custom boxes with unique die cuts draw interest from consumers, which ultimately is what you're looking for.

What about interior product packaging?

Most product packaging contains a single product, so packaging is quite simple - the folding carton box is made just large enough to securely hold the product. However, if there is more than one item to package, special die cut inserts and trays can be made to secure kit components. In certain cases, the box interior itself can be partitioned to hold multiple products. And most point of purchase displays require an independent partitioned insert to segment, display, and hold products securely.

If you need special inserts and partitions to secure your packaging, just ask us about it.