fashionable design Lipstick packaging

   

Lipstick, is to make the lip ruddy and shiny, to nourish, protect the lips of a product, is one of the essential cosmetics female, can show the women’s sexy and charming.

Attractive woman is not just the focus of men, but also in the eyes of a woman. If a man’s charm comes from the success of the cause, but the woman’s charm comes from dyed lipstick. When a woman has a big crowd that only a lip color, a new bright spot had been flashing in the bustling crowd, she firmly attracted to a man’s eye, and then capture a man’s ambition. “Lipstick is like fashion, it makes a woman to become a real woman (Monroe language).” No matter how casual woman, can not makeup, not wearing eyeshadow, blush do not fight, can not the only lipstick. Lipstick of the woman, as if the sword is to the paladin, good steel is to the razor.

With the development of lipstick, lipstick packaging design has also undergone a change.

In the fierce competition in the current market, the unique packaged goods can often catch the customer’s heart for the first time, to achieve good sales results. In these strong sense of lipstick packaging design works, Guerlain and Anna •; Su-brand works are worth mentioning.

Guerlain brand from France, has a long history, full of French romantic cultural atmosphere. From 1925 she began to get involved in the manufacture of modern lipstick, the launch of the first tubular lipstick has emerald green appearance, the end of the line with the color of tassels, combines innovation, elegance and art. For decades has been the introduction of Guerlain KissKiss Lipstick generation, it is appealing because of its name, texture and elegant appearance caused craze. It can be said Guerlain lipstick launched every age, emerged delicate texture, and became highly artistic masterpiece. Uphold the elegant and refined French aesthetics, advocating life Widespread all artistic philosophy, in 2005 Guerlain extravagant use of cross-border cooperation will be invited French designer Herve Van der Straeten masters on KissKiss lipstick Yingrun treasure, combining contemporary art style and pure exquisite handmade craft techniques, for the first time into the lipstick packaging design, with fashion taste, to create the first hand-couture lipstick, perfect interpretation of the French fine temperament, manufactured from purses out of that moment, stunning the audience will be able to spotlight effect. Such a strong sense of design, dazzling jewel-like lipstick wins, once launched, will become the countless urban fashion woman’s heart good, form a buying spree in the market, to achieve a good sales results.

Born in 1980, Anna Sui ANNASUI brand is a brilliant new star of the fashion world. Her brands include apparel, accessories, cosmetics several direction. Anna saw you will deeply attracted by its magic, the fashion industry in New York magician called her! Indeed, she seemed to have confused the magic, either herself or her design of any product. Anna ANNASUI is a very strong-minded designers, she likes to use his eyes to determine the choice of fashion. The late 1990s, ANNA SUI Anna Sui create a series of collection of classical, elegant, gorgeous in one of the cosmetics, rose to her favorite theme, the mysterious purple with black pattern, deliberately create a retro design, mysterious, beautiful , luxurious atmosphere. This catch female psychology design, Anna Sui has won a large number of fans worldwide. Her lipstick Each product in constant innovation highlights appear, but also pay attention to the atmosphere of this design presents its brand in a stable consumer group on the basis of brand advocates, brand-oriented quietly expanding the territory.

Anna Sui ANNA SUI lipstick success is that it is dependent on the brand itself, while a strong brand culture, highlighting the unique and strong psychological hint effect of each product, such as Lord of the Rings lipstick unique shape and portability and magic Ring intention of rich meaning, magic charm lipstick gorgeous rose Rose Rose modeling to complex ⋯ female hearts; ⋯; Anna Sui ANNA SUI huge success also shows the importance of lipstick packagingdesign in the overall effect of lipstick.

In addition to these two brands, all other brands also have their own unique design included editing software. These unique and distinctive design, strong sense of design, rich meaning, sales appeal obviously, it is worth many manufacturers and designers to learn from.